Learn how to plan service business content 90 days ahead. Calculate your sales cycle, create for all buyer stages, and fill your calendar consistently. Free worksheet included.
When you set up your business website and started blogging, did you think “That’s good enough, I’m sure people will find me?” You’re not alone…but if customers aren’t finding you organically, something’s missing. Getting...
You’ve fixed your website so it focuses on your customers instead of you. You’ve figured out which keywords will actually bring in buyers. Now what? Now you need to understand the difference between copy and content—and why your business needs both to turn...
So you’ve fixed your website copy. It’s no longer all about you—it focuses on solving your customers’ problems. Great! But it doesn’t matter how good your website is if nobody can find it. This is where keywords come in. And no, I’m not...
Why do website visitors abandon websites? More importantly, why are they ditching yours like last week’s underwear? What do you do when your copy is so bad it’s impressive?